The Martech Engine ofGBAlisation

We help brands connect with high-intent consumers across Hong Kong, Mainland China and the GBA — from pre-trip discovery to in-trip engagement and post-trip retention.

Get in touch Explore our services

Lead by Design

6 Core Pillars in Full-Funnel GBA Marketing

12306 China Railway
中国铁路 12306
12306 CHINA RAILWAY
12306 Railway Ticket Advertising

Intercept Mainland travelers at the moment of booking via China's largest high-speed railway platform. Precision targeting by route, destination, age, and gender.

Pre-Trip Awareness & Consideration
HK & China LBS RCS Marketing

Deliver LBS-triggered RCS messages to users the moment they arrive — from transit ad units to push to commercial districts. Real-time, verified, precise.

In-Trip Engagement & Activation
Proprietary In-Trip Visitor Platform

AMOA captures high-intent Mainland tourists at the exact moment they cross the border — before they've settled on an itinerary.

In-Trip Engagement & Activation
RCS Messaging in Dual CRM

Next-generation SMS — rich media messages with brand sender IDs, video, images, and unlimited text. One message in one DM.

Post-Trip Loyalty & Retention

BAYGO.AI 【巴士到站】

The new generation of GBA traveler intelligence — capturing Mainland tourists at the exact moment they cross into Hong Kong.

0K+Registered Users
0K+Monthly Page Views
0%Aged 18–49

Six-Dimensional Precision Targeting

User Origin Targeting

Focus on cities with high cross-border activity

Real-Time Location

Pinpoint users at border checkpoints and transit routes

Trip Duration

Differentiate day-trippers from overnight visitors

Trip Stage

Pre-trip, in-trip, and post-trip coverage

Age & Gender

Refine high-purchasing-power demographics

Trip Frequency

Identify frequent cross-border users for retention

Three Contextual Ad Placements

YYO

The Martech Engine of GBAlisation

YYO Digital bridges Hong Kong and Mainland China — delivering AI-powered cross-border marketing intelligence, WeChat Mini Programs, and precision RCS targeting that converts travelers into customers.

100+GBA Brands Served
290K+BAYGO.AI Users
6Marketing Pillars
2Cities: HK HQ + Shenzhen presence
FILA
Longchamp
Kolon Sport
Café de Coral
Muji Hotel
CSL Mobile
HKU Business School
HKUST
Mannings
MTR
Nissin Foods
Chubb Life
VTC
Megashow
UpperHills

The Intelligence Layer for GBA
Cross-Border Marketing

YYO Digital is the GBA's leading Martech powerhouse — specializing in cross-border digital marketing intelligence and WeChat Mini Program development.

Cross-Border Intelligence

Dual-city presence in HK & Shenzhen. We bridge the GBA divide with precision data and local expertise.

AI-Driven Solutions

Emerging AI trends power tailored solutions that drive long-term brand success in a GBA-centric landscape.

Full-Funnel Precision

Pre-trip awareness → in-trip engagement → post-trip retention. Every stage of the consumer journey, covered.

Discover Our 6 Pillars

Proven Results Across Every Channel

From global luxury brands to Hong Kong institutions — measurable GBA impact at every stage.

WeChat Mini ProgramNissin Foods HK

Nissin Foodium Loyalty Ecosystem

Full WeChat Mini Program enabling QR code scanning inside packaging to earn points, redeem rewards, and track consumption data with timestamp and geo-hotspot analytics.

Nissin loyalty mini program screens
WeChat Mini ProgramNissin Foods HK

Nissin Foodium Loyalty Ecosystem

3 screensHome, Rewards, What's New
Mini ProgramLoyaltyData Analytics
WeChat Mini ProgramMTR Recruitment

Mobile-First Recruitment Portal

Digitized the full recruitment journey — centralized portal, interactive event modules, and real-time candidate tracking — creating a frictionless mobile-first HR experience.

MTR recruitment mini program screens
WeChat Mini ProgramMTR Recruitment

Mobile-First Recruitment Portal

3 modulesPortal, Events, Tracking
Mini ProgramHR TechMobile-First
LBS RCS MarketingMLB HK & Macau

Sha Tin Store Opening Campaign

Targeted females aged 18–35 with beauty and fashion interests in Sha Tin via real-time LBS RCS messaging, driving foot traffic to the brand-new store opening.

LBS RCS MarketingMLB HK & Macau

Sha Tin Store Opening Campaign

18–35Female, Fashion, Sha Tin
LBSRCSRetail
LBS RCS MarketingChubb Life

Insurance Mobile Van Activation

Engaged local professionals aged 35–55 near Taikoo Place and The L Place via real-time LBS RCS messaging to drive footfall to Chubb's mobile van activations.

LBS RCS MarketingChubb Life

Insurance Mobile Van Activation

35–55Finance, Taikoo & Central
LBSFinanceEvent Activation
12306 Ticketing AdHKUST

MSc Program Mainland Recruitment

Raised awareness of the SENG MSc Program and attracted Mainland students aged 21–27 via 12306 MMS pushing and WeChat notifications targeting travelers to Shanghai Hongqiao.

12306 Ticketing AdHKUST

MSc Program Mainland Recruitment

21–27Destination: Shanghai Hongqiao
12306EducationMMS
RCS CRM MessagingLongchamp

LONGCHAMP × André Limited Edition

Promoted the brand-new Longchamp × André limited edition collection and enriched VIP customer experience through a targeted CRM RCS messaging campaign.

RCS CRM MessagingLongchamp

LONGCHAMP × André Limited Edition

VIPRich-media CRM campaign
RCSCRMLuxury

Ready to GBAlise Your Brand?

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Talk to an enterprise expert

WeChat: YYODickson1993
HK: Rm802, 8/F Fortune Commercial Building, 362 Sha Tsui Rd, Tsuen Wan
SZ: Unit 602H, Block 10, Shenzhen-Hong Kong Youth Mega Box, 35 Qianhai 1st Road, Qianhai Shenzhen-Hong Kong Co-operation Zone, Nanshan, Shenzhen

Why Partner with YYO Digital?

  • 100+GBA brands trust our solutions
  • 290K+BAYGO.AI registered users
  • 6Full-funnel marketing pillars
  • 2Cities: HK HQ + Shenzhen presence